Return on Investment is Important
The Trade shows and exhibitions in Dubai are excellent way to showcase your product and services. Personal selling and demonstration is one of the best way to gain new customers, increase brand awareness and form a marketshare winning strategy. If your product is related to Health and Fitness, being in front of your target market at the expo is the key.
If you are one of the exhibitors in the worlds largest health and fitness expo in Dubai taking place from the 24th to 26th of November, 2016, we have a dedicated team to help you.
What are the benefits for participating in events in Dubai Health and fitness related industry is a goldmine not only in Dubai, Abu Dhabi, Ajman, Sharja, UAE but in the entire region. If you have health and fitness related product or service, there can be a lot to gain from promoting your product in person, through the worlds largest fitness expo.
The United Arab Emirates (UAE) is the safest fast developing country with multinational population. UAE is composed of seven emirates, Abu Dhabi, Ajman, Dubai, Fujairah, Ras Al Khaimah, Sharjah, and Umm Al-Quwain and Dubai is it most branded emirate.
The leadership in Dubai has taken the emirate to the promise land. It continues to push the boundaries of Vision and delivers eye opening projects, from the worlds tallest building Burj Khalifa to man made islands. It has worlds largest shopping complex (Dubai Mall), Jebel Ali Port and Free Zone (which allow national of any country to setup their own business), Dubai International Airport the home of Emirates Airline, and numerous artificial islands: Yas Island, Palm Dubai, and a man-made archipelago called The World.
It attracts top celebrities and athletes from around the world. Athletes likes Floyd Mayweather, Manny Pacquiao, Lionel Messi, and many more.
Dubai is full of Mavens
Dubai is a trend setter, those who come to visit and those who are living in Dubai all have influence in their homelands. When they go back to their country to visit, whatever product they take back, has a chance of gaining traction. They act as the Mavens, which is explained in Malcolm Gladwell debut book “The Tipping Point: How Little Things Can Make a Big Difference”
Mavens are “information specialists”, or “people we rely upon to connect us with new information”. They accumulate knowledge, especially about the marketplace, and know how to share it with others. Gladwell cites Mark Alpert as a prototypical Maven who is “almost pathologically helpful”, further adding, “he can’t help himself”. In this vein, Alpert himself concedes, “A Maven is someone who wants to solve other people’s problems, generally by solving his own”. According to Gladwell, Mavens start “word-of-mouth epidemics” due to their knowledge, social skills, and ability to communicate. As Malcolm Gladwell states, “Mavens are really information brokers, sharing and trading what they know”.
Dubai is one of the worlds largest hub for Mavens plus health awareness within Dubai and UAE as a whole is on a all time high. Those who consider health important also have money to spend towards it. Imagine a whole new country willing, ready and able to buy your health related products and services for personal use and become vessels to take your products to their homelands.
Benefits of participating in the worlds largest fitness expo in Dubai
Benefits of participating in the worlds largest fitness expo in Dubai UAE are substantial. Fitness Expo Dubai will be a platform for connectivity to help pioneer new partnerships for growth and sustainability for the future in health and fitness industry not only in UAE but in the entire region.